Speech Topics

The corporate world is in a state of transformation. Executives are scrambling to regain investor confidence. Employees are searching for meaning in an increasingly dangerous world. And the planet’s ecosystem is becoming more and more dependent on its corporate stewards for survival. As a result, new principles are taking root in the boardroom, the cubicle and the factory. This presentation offers a view of the ‘holistic’ corporation as an integrative, self-organizing system that constitutes a whole far greater than the sum of its parts. Several factors are responsible for this paradigm shift:

As tasks become more specialized and complex, leaders are managing their employees with inspiration and reward rather than control and fear

Linear processes are being robotized and automated, making way for non-linear, intuitive solutions to define the competitive advantage.

Win/win solutions are emerging through relationship building as coworkers, business partners and the global community strive for harmony and balance.

This presentation will discuss concepts and provide insights into some basic skills that are essential for success in a high-tech, data-driven industry that is quickly going digital, virtual and global.

Communication is an essential skill in the complex world of business intelligence. As we turn to high tech solutions for our database marketing challenges, our employees require highly specialized and varied skill sets. In many organizations, each group speaks a “different language.” Yet their ability to effectively communicate is critical to our business success.

Collaboration is critical to leveraging highly specialized skill sets among various groups or entities. At every level of an organization, it is no longer possible to do it all. Mergers and acquisitions are creating additional challenges. For collaboration to succeed, leaders must have the ability to build an environment of trust while encouraging competition.

Innovation is quickly becoming the new competitive advantage. Business intelligence solutions are linear processes that can be automated or outsourced. Increasingly, these processes are becoming available to our competitors. We must become proficient at ‘whole brain’ thinking to creatively utilize these tools and insure continued innovation.

Adaptability leads to resilience. To leverage opportunities that are on the horizon, we must thrive on uncertainty, inspire our employees, trust our instincts and become intelligent risk takers. The rewards await those leaders who set clear goals, move forward with courage and trust the process.

Advances in technology are revolutionizing the marketing world. Powerful new software tools are evening the playing field. To maintain a competitive edge, your company must be able to integrate the tools ‘better’ or ‘more creatively’ than your competitor. This requires creating an environment that cultivates holistic, non–linear thinking. In this session we will explore ways to cultivate a creative environment. We will perform some exercises to test our ability to “think outside the box.” And we will share some case studies in which database marketing challenges were effectively conquered using “whole brain” thinking.

As companies turn to high tech solutions for their database marketing challenges, they are hiring employees with highly sophisticated and varied skill sets. Each specialized group speaks a “different language”. In this session, we will discuss the importance of effective communication between prominent groups like IT and Marketing. We will provide techniques for breaking down barriers of communication that prevent the successful integration of each group’s valuable contribution. Interactive exercises will allow attendees to experience the benefits of effective communication.